Postiz is an open source social media management platform for scheduling posts, generating AI content, and analyzing performance across more than 20 social networks, with a self-hosted option that keeps your social credentials and analytics data on your own servers.
The Problem
Buffer charges $6-12 per channel per month on its Essentials and Team plans. For a team managing content across five platforms, that is $30-60/month minimum. Hootsuite's annual plans start above $100/month. Beyond cost, these tools hold your OAuth tokens for every connected social account, creating a single point of failure if their security is compromised or if you want to move to a different tool.
How Postiz Solves It
Postiz runs on your own server via Docker. Your social API credentials, scheduled posts, and performance data stay in your own database. The built-in AI assistant generates post drafts and captions on request. An image design tool handles basic visuals without leaving the platform. Team workflows include assignment and approval flows for review before publishing.
Key Features
- Schedule and publish to more than 20 social networks including LinkedIn, Instagram, TikTok, X, Threads, Pinterest, and Reddit
- AI content assistant for generating post drafts, captions, and repurposed content
- Built-in image design tool for creating social visuals without switching to Canva
- Team collaboration with draft assignment and approval workflows
- Analytics dashboard with engagement and performance tracking per channel
- AGPL-3.0 licensed with Docker-based self-hosting; managed cloud option also available
Who It's For
Postiz is best for marketing teams and social media managers who handle multiple social accounts across platforms and want a Buffer or Hootsuite alternative that can self-host, keeping credentials and scheduling data under their own control.
Compared to Buffer
Unlike Buffer, Postiz is self-hostable so your social API tokens and scheduled content stay on your own server rather than Buffer's infrastructure. Postiz also includes a built-in AI content assistant and image design tool, while Buffer requires third-party integrations for those capabilities.
